Are you looking for more ways to generate business for your company? Are you already using a paid search company but are finding it not producing the results you need, or worse, that there's NO REPORTING, OR NO TRANSPARENCY WITH REPORTING?
Drive qualified prospects to your website to increase your sales. Paid Search Marketing allows you to choose keywords you would like your site to appear for when a search is performed. Your message is typically shown at the top or to the right of the natural search results on the first page. You pay a small amount if a qualified prospect clicks on your listing and connects to your site. Your message is displayed free, you only pay for clicks or site visitors.
Paid Search Marketing otherwise known as pay-per-click (PPC) is now the most dominant form of online advertising. There has never been a better way to get your message out to people searching for your product or service! Studies show that marketers are shifting advertising spending at an increasing rate to pay-per-click budgets.
Creating a successful Pay-Per-Click campaign is a time consuming intricate process involving:
Pay-Per-Click auction listings are a volatile environment. Ongoing monitoring and adjusting is necessary to ensure your bids achieve efficient and cost effective levels. PurpleRain's Pay-Per-Click professionals can:
Measurement and analysis is critical to the success of your Guaranteed Placement campaign. These campaigns become more successful over time by applying the lessons learned. Careful analysis is done on a regular basis to determine:
Of course reporting is EXTREMELY important too. You need to know that your paid search management company is doing what they say they will, and in fact, is generating leads and ROI for you. PR provides:
Full transparency about click costs.